Teen Market

4.3 Million Postal – 3.2 Million Email
»  Teen Market Rate Card (PDF)

Ignoring the teen market? LOL. Today’s teenager is a force in consumer spending, part of a highly influential $179 billion consumer market. Start a relationship with these super tech-savy, brand conscious teens, and you’ll have brand advocates for life.

The Alloy Media + Marketing Teen Database, the most comprehensive of its kind, is your connection to today’s teen market.

High Spenders and High Influencers

It's a big market: spending tops $179 billion a year, plus what parents buy for teens and teens’ influence on their parent’s spending:

  • On average, $83 per week, 68% of which is their own money.
  • Teen girls spend significantly more per week than teen guys – $88 vs. $77
  • 64% influence fast food restaurant decisions
  • 56% influence cell phone brand
  • 50% influence where their family vacations

List Usage Recommendations

  • Brand name clothing & footwear
  • Music, CDs, videos & DVDs
  • Cell phones and personal electronics
  • Travel offers
  • Fast food
  • Health & beauty products
  • School supplies & study aids

The Most Extensive, Response-driven Database

  • Largest available on the market today
  • Receptive audience of permission-based names
  • Up-to-date information: monitored daily, cleansed monthly
  • Strongest online and offline acquisition channels, including college and scholarship searches, contests, sweepstakes for perpetual growth of names

Richest Selection of Criteria for Detailed Targeting

  • Age/DOB
  • GPA
  • Hobbies year
  • Sports Interest
  • Postal Address
  • Gender
  • Ethnicity
  • And much more!

Key Segments:

List Base (for postal): $70/M
List Base (for email): $90/M
Minimum Order (for postal): $500.00
Minimum Order (for email): $3,000.00

List Type: 

Student and Consumer

List Maintenance: 

Monthly

Select By:

Ethnicity: $20.00/M
Class Year: $5.00/M
Buyer Recency: $5.00/M
Age/DOB: $5.00/M
SCF/Zip/DMA/County: $5.00/M
State: N/C
Gender: $5.00/M
Income: $5.00/M
Keycode/Title Slug: $2.00/M
Nth Cross Section: $5.00/M